Grow Your Business with Snapchat Ads

Snap ads are great for helping younger customers interact with your brand through a fun and immersive experience. Advertising on Snapchat is tailored to business goals such as expanding your brand to younger markets or building brand awareness and loyalty with younger generations.

Incorporating Snapchat into your paid social media mix enables you to create audience-driven content built to perform well on the platform.

Like most publishers, Snapchat offers one centralized dashboard with real-time reporting. Within Snapchat’s ads manager, you can create, update, and view performance for all campaigns, ad sets, and ads. To manage ads, the default view of ads manager is where you can track performance information and metrics for all your campaigns.

The reports section allows you to schedule reports, track performance, draw conclusions, and share results. Snapchat also offers a campaign lab to discover effective strategies and maximize return with features such as split testing and more.

• Connect with a younger demographic
• Get users to interact with your brand
• Stand out and show your brand’s playful side

Snapchat is a place to engage with your audience. Given the nature of the platform, brief content is advisable. Snapchat users generally act on impulse resulting in high-volume of impulse purchases made via the platform. Lower cost items also work better given the audience.

Tailoring content to the advertising platform is always advised. However, you can use your advertising content from Instagram Reels, Stories and TikTok posts to advertise on Snapchat.