Results-Driven Paid Social

Facebook can still be tough market after their iOS changes, and this has taught us a valuable lesson in diversification and incorporation of other channels for success. We believe that the best strategy is using Facebook Ads combined with other social channels is the best way to drive traffic.

It’s important for businesses to understand that paid and organic social media isn’t a matter of either-or. In fact, paid campaigns can support your organic social media efforts in the long run.

How so? Whether you’re sceptical yourself or you need buy-in from your coworkers, consider the following benefits of investing in paid social media:

As noted earlier, you should invest in social platforms that you’re familiar with and have an established audience on. We recommend sticking with a single platform initially, ideally where you’re scoring the most direct customer interactions.

The takeaway here is not to cross-publish your ad campaigns or try to do too much at once.

We use an effort-based pricing model rather than a percentage of spend model like most agencies. We will give you options when we know what you need, how many channels you have and how aggressive your targets are.

We operate with a 3-month minimum commitment and then rolling contract.

You will have a dedicated account manager and a strategist to work with. Depending on your needs and the number of channels you have, we may bring additional people in to work with you.