by Anisha Patel | Nov 3, 2020 | eCommerce
As the name would suggest, Singles’ Day began as an unofficial celebration of a person’s single status. A commercial holiday, popularized by Alibaba in China, now known for being THE largest online shopping day in the world, by quite some margin! And you thought Black...
by Anisha Patel | Apr 21, 2020 | Google Ads
If you’re old school like us, you’ll recall that Google Shopping was first called “Froogle” between 2003 – 2007. It allowed users to search for products on online shopping sites & compare between vendors – for free. Fast forward and eCommerce...
by Anisha Patel | Mar 23, 2020 | Pushlings perspective
No doubt we’re living in extraordinary times. There’s no playbook to guide us in what to do as we collectively grasp through this pandemic, as humans, and as professionals. We’ve put together these simple steps to help you adapt your marketing strategy, in this...
by Anisha Patel | Mar 19, 2020 | Pushlings perspective
The holy season of Ramadan is by far the busiest in MENA when it comes to advertising, ensuring your business has adapted its marketing strategy for changing behaviours and changed expectations is paramount. This year’s behaviour will certainly intensify further,...