by Pete Baines | Jun 27, 2022 | Google Analytics
Google announced that Universal Analytics (UA) will no longer be supported on July the 1st 2023. Google Analytics 4 (GA4) will replace the latter as the new, enhanced property. We are encouraging all customers to start GA4 implementation ahead of 1 July 2022 to...
by Pete Baines | May 30, 2022 | Google, Uncategorized
I was really excited to have been invited to Google Marketing Live 2022 in Zürich, last week. I’ve written this blog as the first (of several) articles on the event, covering my thoughts on the keynote and what you need to do to survive the new age of...
by Pete Baines | Dec 6, 2021 | Google Ads
Anyone at Push who works with me knows that I am as much a nerd about fitness as I am about PPC. So much so, that I have been tasked with penning my rantings to paper (or, in this case, a blog post). The crux of my ravings is that fitness and PPC account management...