by Paul | Dec 5, 2022 | eCommerce
I was listening to the radio this week and the journalist asked whether brands are in favour of Black Friday, or whether it just dilutes the Christmas spend. Reasonable question, the response “well you definitely can’t ignore it” was a reasonable...
by Steve Hyde | Feb 17, 2022 | eCommerce, Facebook
With the unfortunate events of the pandemic that began in 2020, many businesses have been affected. Some have even gone bankrupt or shut down. However, despite the tragic impact of COVID-19, eCommerce businesses have thrived. Because of various lockdowns, strict...
by Charlie Carroll | Dec 8, 2021 | eCommerce, Facebook
Compared to the immense eCommerce highs of December 2020 when much of the world’s economies retail landscape was inaccessible (or unattractive to fearful consumers) provides some important context for our overview. As we write this on December 9th early reports...
by Gareth Ilbery | Nov 22, 2021 | eCommerce
There are some trends we are seeing in the eCommerce space, across our portfolio. Some of the data from our industry partners are slightly different from what we were expecting and what had been predicted. Big companies have been trying to “bring forward” shopping...
by Nemash | Nov 15, 2021 | eCommerce, Google Ads
A bug with Google Shopping Ads saw a spike in cost per click (CPC) to over 200% this weekend. Google has confirmed that there was an issue at 2 am (BST) on Saturday morning and 11 am that affected Shopping Ads. They have identified and fixed the issue, with...
by Grant | Nov 12, 2021 | eCommerce
The bad news is that this Black Friday / Christmas season logistics will be more challenging than ever, but the opportunity has also never been better! Shipmatrix shows that parcel volume is still growing by double digits compared to 2020 whilst delivery providers are...