Black Friday 2021: The results are in!

Black Friday 2021: The results are in!

Compared to the immense eCommerce highs of December 2020 when much of the world’s economies retail landscape was inaccessible (or unattractive to fearful consumers) provides some important context for our overview. As we write this on December 9th early reports...
Black Friday & Cyber Monday Trends for 2021

Black Friday & Cyber Monday Trends for 2021

There are some trends we are seeing in the eCommerce space, across our portfolio. Some of the data from our industry partners are slightly different from what we were expecting and what had been predicted. Big companies have been trying to “bring forward” shopping...
Google Ads CPCs rise by over 200%

Google Ads CPCs rise by over 200%

 A bug with Google Shopping Ads saw a spike in cost per click (CPC) to over 200% this weekend. Google has confirmed that there was an issue at 2 am (BST) on Saturday morning and 11 am that affected Shopping Ads. They have identified and fixed the issue, with...
7 Tips For Success for the 2021 Christmas Period

7 Tips For Success for the 2021 Christmas Period

The bad news is that this Black Friday / Christmas season logistics will be more challenging than ever, but the opportunity has also never been better! Shipmatrix shows that parcel volume is still growing by double digits compared to 2020 whilst delivery providers are...