by Nemash | Nov 15, 2021 | eCommerce, Google Ads
A bug with Google Shopping Ads saw a spike in cost per click (CPC) to over 200% this weekend. Google has confirmed that there was an issue at 2 am (BST) on Saturday morning and 11 am that affected Shopping Ads. They have identified and fixed the issue, with...
by Sam Collins | Oct 19, 2021 | Google Ads
When ETA’s (Extended Text Ads) were first introduced in Q2 of 2016, we were all super happy with the increase in ad depth they provided on the Search Results Page. Back then we were all control freaks of every aspect of our Google Ads accounts. Whether it was running...
by Ben Catterick | Sep 16, 2021 | Google Ads
What’s better than having 5 different channels to deliver your Google ads through? Having a campaign that delivers to all of them at once! Google’s new campaign type ‘Performance Max’ recently moved to (open) beta and takes advantage of all available advertising...
by Jack | Aug 11, 2021 | Google Ads
My name is Jack and I work in the search team here at Push and today I’m gonna be discussing Google and their policies. What are Google policies? “Policies are designed not only to abide by laws but to ensure a safe and positive experience for our users....
by Jasleen | Jun 16, 2021 | Google Ads, Microsoft
It’s no secret that the Google search terms report changes have had some extreme ramifications for data-hungry advertisers. By altering its search terms reports to only include large volumes of search terms, more and more information has become restricted....
by Sean Williams | Jun 8, 2021 | Google Ads
Smart bidding has now become the foundation for most marketers’ campaigns, taking away the time-intensive leg work of manual bidding. It has made been made even more accessible as Google has steadily removed restrictions that would have prevented a lot of...
